Thirty minutes on your numbers, not a pitch.
You bring the account and the problem. I look at what the data says and tell you where the next pound is best spent — whether or not that turns into working together.
How the time is spent.
Where you are
Current spend, channels, what you sell and what a customer is worth. Numbers, not adjectives.
What the data says
We look at the account together where you can share it — creative, structure, tracking and the route from click to checkout.
What to do next
The two or three moves I would make first, in what order, and what each is likely to be worth.
Worth booking if…
- You sell direct to consumers and already have revenue coming through.
- You are spending on Meta or Google and cannot say confidently what it returns.
- Acquisition works but retention leaks, or the other way round.
- You want the person doing the work on the call, not a salesperson.
Probably not if…
- You are pre-launch with no product and no traffic yet.
- You want the cheapest possible clicks rather than profitable customers.
- You need a full in-house team replaced rather than a specialist partner.
- You are looking for guaranteed results — nobody honest can offer those.
Have these to hand.
Last 90 days of spend
Platform totals are fine. Broken out by channel if you have it.
Revenue and AOV
What the store actually took, and the average order value behind it.
Repeat rate, if you track it
Or an honest “we don’t know” — that in itself is useful.
Is it really free?
Yes. Paid work starts with the Growth Diagnostic, and that only makes sense once we both know there is something worth doing.
Who is on the call?
Stuart McLeod. Strategy, media buying and reporting are led personally, so the person you speak to is the person who does the work.
What if we are already with an agency?
That is common and it is fine. Nothing on the call requires you to end anything, and I will tell you if I think your current setup is doing a good job.
Will you sign an NDA?
Happily, before we get into account detail. Ask and I will send one over.
Pick a time that suits you.
Slots are usually available within the same week.
Book a 30-minute growth call